During authentication, our experts inspect items with a unique blend of human expertise, cutting-edge AI technology, and the most rigorous authenticity methodologies.
This includes 60,000+ combined training hours, support from some of the largest luxury brands, and authentication technology. Learn more about how we work with brands here.
Statuses
🟢 Meets standards
🔴 Fails standards
- Omitted (earlier checkpoint failed)
N/A Not included in listing
Method
We go beyond simple verification, using sight, touch, and smell to check for modifications.
Learn more about our method and why we're authentication pioneers with the longest-accumulated research in physical and digital authentication.
Tools
As part of our process, we use cutting-edge authentication tools such as:
- Magnifying glass for engravings, leather grain, or fabric weave
- UV lamps
- Diamond test
- Touchstone for precious metals
- Polariscope and refractometer for stones
Our experts look at several checkpoints to verify authenticity. Depending on the item, this may include:
Definitions
• Packaging : Material used to wrap the item, including boxes, bags, and tags. Authentic items often have high-quality packaging with detailed branding and materials.
• Model : Item's specific version or design. Authentic items match the brand's official model specifications and design.
• Lining : Item's internal fabric or material. Authentic items have high-quality linings that adhere to brand standards.
• Size/Dimensions : Item's measurements. Authentic items adhere to the brand's specified size and dimensions.
• Color/Pattern : Item's hues, shades, and/or patterns. Authentic items feature consistent, precise colours and patterns specified by the brand.
• Material : Primary material of the item. Authentic items use specific high-quality materials as dictated by the brand.
• Branding elements (label, logo, typography, etc.) : Distinctive marks and text styles used by the brand, such as logos and labels. Authentic items have accurate, consistent branding elements.
• Dial : Watch's face. Authentic items have precise and clean dials with correct branding.
• Size label : Label indicating the item's size. Authentic items have accurate and consistent size labels that match brand guidelines.
• Composition label : Label detailing the item's composition. Authentic items provide clear and accurate composition information.
• Interior : Internal components and appearance. Authentic items maintain high-quality materials and finishes both inside and out.
• Exterior : External components and appearance. Authentic items maintain high-quality materials and finishes both inside and out.
• Case/Case back : Watch's outer shell and back. Authentic items are made from specified materials with consistent finishes.
• Strap : Watch's strap or band. Authentic items use high-quality materials and precise workmanship.
• Movement/Mechanism : Internal working parts of watches. Authentic items use specific, high-quality movements/mechanisms.
• Craftsman hallmark : Mark indicating the individual craftsman or artisan who made the item. Authentic items may have specific hallmarks.
• Material hallmark : Mark indicating the material's authenticity, such as gold or silver stamps. Authentic items have accurate and clear material hallmarks.
• Manufacturing finishes : Quality of the final touches and craftsmanship. Authentic items have precise, clean, and high-quality finishes.
• Fasteners/Metallic parts/Engravings : Small hardware components used for functionality and any engravings. Authentic items use high-quality, branded fasteners that are durable and well-made.
• Zipper/Stud/Button : Fastening components for closure. Authentic items use high-quality, branded zippers or laces.
• Insole/Outsole : Shoes' inner soles. Authentic items have high-quality insoles, often with branding and designed for comfort. Shoes' outer soles. Authentic items use durable materials and often have brand-specific patterns, logos, or other distinctive features.
• Gem-setting : Technique of setting gemstones. Authentic items have precise and secure gem settings.
• Gemstones/Ornamental stones : Quality and authenticity of the stones. Authentic items use high-quality, often certified, gemstones.
• Country manufactured : Where the item was made. Authentic items correctly state their origin, aligning with the brand's production locations.
• Related documents : Paperwork accompanying the product, such as certificates of authenticity, manuals, and care instructions. Authentic items often include specific, branded documents.
• Traceability technology (QR code, RFID, etc.) : Embedded technologies for tracking and verifying item authenticity. Authentic items often include these technologies for easier verification.